Master’s In Business Analytics: Career Paths You Could Choose From.
Business analytics involves processing historical business data and analysing it to identify insights such as trends, patterns, root causes, etc. Based on these insights, data-driven business decisions are made. It helps investigate and analyse business performance and finds solutions to various problems. Business analytics, therefore, is emerging as a popular specialisation in the management domain.
A master’s degree in Business Analytics can accelerate your career growth. Not only will you be in a better position to command a higher salary, but you may also have various job opportunities to choose from. Besides, you will acquire valuable in-demand skills and knowledge.
Here are some of the career paths that you could choose from with a master’s degree in Business Analytics:
1. Data Analyst
- A data analyst works on collecting and evaluating data based on sales numbers, market research, logistics, and other such details.
- They have to conduct surveys and collect the information necessary for performing the analysis.
- They are responsible for presenting the data in an easy-to-understand manner as well.
2. Data Scientist
- A data scientist is responsible for finding valuable insights from large quantities of data to help an organisation make better-informed decisions.
- Using algorithms, AI, ML, and other statistical tools, data scientists mine complex, raw data from a range of sources and turn it into meaningful, transparent information for the organisation to improve its business strategy and operations.
3. Supply Chain Analyst
- A supply chain analyst works to improve the performance of a business operation.
- They do this by figuring out the requirements for a certain project and coordinating with the other employees.
- They work with other teams to determine if the current supply chain is optimal and how it could be improved.
4. Marketing Analyst
- A marketing analyst is responsible for helping businesses gather insights on their products and services from a marketing perspective.
- They analyse the marketing programs and industry trends using customer profiling, data analysis, and predictive statistics.
5. Big Data Analyst
- A big data analyst’s job involves identification, collection, analysis, and communication of data. They work with unknown data, patterns, hidden trends, and more.
- Their findings help in guiding future business decisions.
6. Business Analyst
- A business analyst works towards understanding the changing business needs.
- They do this by evaluating the impact of these changes, identifying and analysing data requirements, and documenting and facilitating communication among all the stakeholders.
7. HR Analyst
- An HR analyst uses computer applications and techniques to analyse human resources data.
- This information helps the organisation find better candidates, motivate the employees, and fix different staffing problems.
8. Predictive Modeller
- A predictive model is a program that makes a prediction based on the data fed to it.
- Predictive modellers work on creating these models.
- They must have adequate knowledge of statistics, analysis, and technology.
9. Chief Technology Officer
- A chief technology officer must be the master of strategic thinking.
- They conduct technical analysis as they look at ways in which their organisation can stand out in an ever-increasing competitive marketplace.
10. Technical Team Lead
- The technical team lead ensures that the technical development is being addressed properly, the products are of high quality, and that they are delivered at the right time.
- They require strong technical skills along with leadership qualities and managerial abilities.
